Deliver complex
creative
programmatically,
at unparalleled scale,
with confidence.
Unblocking creativity.
Deliver confidently to audiences at scale using our DSP or your DSP of choice, your data and your targeting
Choose the perfect consumer experience both in and out of home
Produce creative assets in minutes by dragging & dropping from Photoshop
Create DCO campaigns that update in real-time, including Digital Out-of-Home
Drive optimization further via live a/b testing and real-time editing
Scoota formats.
ADVANCED FORMATS
Expands from any standard banner.
Perfect for video, photo galleries, forms, social and animation.
​
Desktop & Mobile
LIGHTBOX
Full page skin for impact. Perfect for video, hotspots, hover and animation features.
​
Desktop
PAGE SHELL
PARASCROLL
PRISM
3D PARASCROLL
Eye-catching rotating unit. Perfect for delivering multiple/complex messaging.
​
Desktop & Mobile
Scrolling format launches in unit or in-article.
Parallex effect captures attention without intruding.
​
Desktop & Mobile
Scrolling format launches in unit or in-article.
Multiple layers producing 3D parallex effect.
​
Desktop & Mobile
Delivers all Lightbox features within a banner. Full user experience without the need to expand.
​
Desktop
INTERACTIVE DISPLAY
DOOH FORMATS
VIDEO
Reach global audiences with hyper-targeted DCO messaging updated in real-time.
Easy to build, plan and deliver with full ROI and attribution reporting.
STATIC
HTML5
VIDEO FORMATS
High impact formats delivering strong view-through rates and recall. Perfect for both DR and branding.
​
Desktop & Mobile
VIDEO BANNERS
OUTSTREAM
VAST
Engagement rate | Interaction rate | Click-through rate View-through rate
Scrolling format in-article delivering strong view-through rates and recall.
​
Desktop & Mobile
ALL STANDARD IAB FORMATS
Engagement rate | Interaction rate | Click-through rate Reach
Our creative toolkit.
The Scoota creative platform makes very light work of empowering the most ambitious creative executions, even with advanced DCO.
Whatever the device, whether for static, dynamic, rich or video content, your ready-to-traffic assets can be produced in as little as 5 minutes. Even for Digital Out-of-Home.
​
​
personalize with PROGRAMMATIC DCO.
Deliver creative and messaging that feels personal to the consumer with refined programmatic DCO capabilities across all devices. Move your DCO beyond simple creative retargeting and benefit from perfectly timed connections between your consumer and
your advertising.
Our enhanced real-time dynamic creative optimization engine enables advertisers to finally tailor the perfect message to the consumer and deliver it in exactly the right context and moment.
Our programmatic DCO delivers results through standout messaging exactly when the consumer is most receptive. Powerful rules-based dynamic adjustments to creative are set up and automated for real-time campaign enhancement.
Programmatic
bid-stream data engine informed by 100s of variables
Build bespoke advertising creatives based on your unique consumer profiles
Make messaging personal, delivered when and where consumers are most receptive
Run cross-device campaigns including trigger-based Digital Out-of-Home DCO
Scoota is currently the only programmatic DOOH platform to offer real-time HTML5 dynamic creative optimization.
Unblocking Programmatic Digital Out-of-Home.
Laser-targeted messaging, updated many times a day reflecting the changing live external environment
Plan, build, deliver & measure programmatic DOOH with Scoota.
Automated DOOH format build from Photoshop
Proprietary API for automated QA testing
DOOH DCO to influence footfall in real-time
Extensive global supply network
Integrated with leading mobile location specialists
Forensic campaign planning made simple
ROI & attribution reporting to confidently measure performance
Engage global outdoor audiences with standout creative and messaging optimized in real-time for the strongest ROI
IGNITION TARGETING.
Our proprietary dataset Scoota Ignition has over a
trillion data points helping our clients find, reach and engage highly receptive organic audiences.
Audiences today are incredibly fluid so the Scoota context and semantic AI engine does the heavy-lifting for you.
Deliver complex creative experiences to your organic audiences when and where they are most receptive. All without the use of a single cookie.
with scoota The open exchange is safe
and available programmatically.
DELIVERING BREAKTHROUGH REACH.
We have made the complex uncomplicated, enabling you to engage your organic audiences active beyond the confines of a marketplace.

Complement your existing deals with a ‘deals plus’ plan - simply adding the open exchange to boost reach beyond any private marketplace deals you may have in place.
Find your consumers where they are most receptive, safely.
Our DSP-agnostic tag enables you to confidently deliver advanced advertising experiences to these audiences at scale using either our next-generation DSP or your DSP of choice.
YOUR BRAND SAFETY.
We address the two main brand safety concerns of inappropriate placement and ad fraud head on, in real-time.
​
Our patent-pending Sentinel™ technology delivers viewability accreditation for rich media and pre-bid checks on environment safety.
​
Our proprietary bidder blocks fraudulent traffic sources as soon as they are identified, automatically optimizing your campaign away from suspicious traffic.
​
Scoota is integrated with the leading suppliers of digital ad verification.
TRANSPARENT REPORTING FOR BETTER OPTIMIZATION.
Our log-level reporting by
creative enables forensic analysis of delivery and performance.
Create optimisation strategies and deploy high-performing
site lists into live campaigns within minutes.
View site performance against any creative KPI in real-time with your live reporting dashboard.
Work with us your way.
FULL-PLATFORM
DSP SELF-SERVE
SCOOTA
CREATE
MANAGED
SERVICE
SCOOTA DSP
DELIVERY
SCOOTA
LITE
SCOOTA
LITE
You
build the assets
​
You
deliver the campaign via the Scoota DSP
We
build the assets
​
You
deliver self-serve
We
build the assets
We
manage campaign delivery & optimization
We
build the assets
You
deliver the campaign via the Scoota DSP
You
build the assets
You
deliver the campaign via a DSP of your choice (our tags are DSP-agnostic)